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NEWTON dark blue
#051F3C
NEWTON light blue
#009FE3
NEWTON dark blue
rgb(5, 31, 60)
NEWTON light blue
rgb(0, 159, 227)
NEWTON dark blue
100-85-45-54
NEWTON light blue
100-0-0-0
NEWTON dark blue
2380 C
NEWTON light blue
Process Cyan C
NEWTON dark blue
N/A
NEWTON light blue
N/A
NEWTON dark blue
N/A
NEWTON light blue
N/A
NEWTON dark blue
N/A
NEWTON light blue
N/A
NEWTON dark blue
N/A
NEWTON light blue
N/A
NEWTON Purple
#4D4D9B
NEWTON Orange
#FF6600
NEWTON Purple
rgb(77, 77, 155)
NEWTON Orange
rgb(255, 102, 0)
NEWTON Purple
82-75-0-0
NEWTON Orange
0-74-100-0
NEWTON Purple
2103 C
NEWTON Orange
N/A
NEWTON Purple
N/A
NEWTON Orange
N/A
NEWTON Purple
N/A
NEWTON Orange
N/A
NEWTON Purple
N/A
NEWTON Orange
N/A
NEWTON Purple
N/A
NEWTON Orange
N/A
Gradients
Examples of gradients used within a brand.
NEWTON light blue
#009FE3
NEWTON purple
#4D4D9B
Color modes
Color modes (HEX, RGB, CMYK, Pantone, RAL, NCS, 3M) represent different color definition systems used in various media and technologies. The table below explains their usage for proper logo display on screens, in print, or physical materials.
| Color Mode | What is it? | Usage |
|---|---|---|
| HEX | RGB Equivalent (hexadecimal) | WEBHTMLCSS |
| RGB | Color Space of Screens RGB | WEBHTMLCSS |
| CMYK |
Color Space for Printers CMYK |
PRINT |
| Pantone |
Direct Mixed Colors Pantone for printing | PRINT |
| RAL |
Color matching system RAL for physical objects | INDUSTRIAL |
| NCS |
Natural Color System NCS based on human perception | INDUSTRIALDESIGN |
| 3M |
Vinyl wrap system 3M for wraps and signage | SIGNAGE |